Client Brief:
KEA Startup Hub, an innovation lab at the Copenhagen School of Design and Technology (KEA), offers students support to start their own businesses through coaching, guidance, financial assistance, office spaces, events, and workshops. They wanted to develop a consistent visual identity that both complements KEA's overall visual style and stands on its own.
This identity needed to exude innovation, entrepreneurship, and energy. As a student assistant responsible for maintaining and improving this identity, I had the opportunity to continuously adapt and renew the expression to reflect the dynamic nature of the hub and support students' entrepreneurial endeavors until the end of my studies – and thus my employment.
Role: Creative, Graphic Designer, and Creative Strategist.
Client: KEA Startup Hub
Category: Visual identity.
Context: Part-time job
Deadline: Ongoing over 2 years
Teamwork:
Emma Lenau