Client Brief:
Københavns Kommune had identified that many non-Danish speakers (including immigrants, refugees, and descendants) were not voting in local elections. They wanted to encourage this group to take part in their community and make their voices heard at the upcoming 2025 municipal election.
We decided to speak their language - literally. The final design features “Remember to vote” written in several of their different cities most common languages: German, Polish, Urdu, Arabic, Turkish, and Ukrainian.
The result is a clear, inclusive campaign reminding residents that even though we speak many languages, we all share the same city and every vote counts. The main poster appeared across Copenhagen, while each language version was adapted into social media posts to reach people directly in their own language.
Role: Graphic Designer / Visual Concept Development
Client: Københavns Kommune
Category: Campaign
Context: Client at agency
Colors:
I worked within the official color system, which allows for various three-color combinations. I tested several palettes to explore how different tones and contrasts could best support the campaign’s message and visibility.
Teamwork:
Emma Lenau
Kadaver ApS